How To Create Surveys That Convert : 17 Easy Tricks
Literally everyone Googles for guides on how to create surveys. All to be successful online.
After all, surveys were searched for a whopping 17 times more than other product-based solutions in the global market.
Here’s a shocker.
The global market for online survey software is expected to reach $10 billion by 2027, which is incredibly impressive.
As a business owner, you don’t want to be the one missing out on this revolution.
All for a reason.
But have you ever wondered why only 33% of everyone wanting to utilize online surveys succeed?
Well, it's because of one simple thing:
Converting your online leads is essential.
Because let's face it: you could make thousands upon thousands of surveys and quizzes, but it won't mean a damn thing if the leads you gather don't convert.
Here’s a practical example to think about.
A restaurant owner can use online surveys to gather customer feedback on their menu items, service, and overall dining experience, and use that information to make changes and improve their offerings.
And just like the restaurant owner, it is essential for the progression of your business.
Hold on, here's the good news: it is all in your hands.
If implemented correctly, it has been shown that online surveys will bring you more benefits than other similar formats.
That is precisely why it is so important to crank up that quality control button and create surveys that are so good that they'll make your grandma want to fill them out even though she can't use a computer.
And you are about to find out how.
Who This Article Is For
Creating surveys can be a tricky task.
That's why in this guide, we'll be sharing 17 easy tricks on how to create surveys that convert.
The killer tips we are about to gear you up with might come in handy if you are, for example:
By the end of this guide, we'll equip you with the knowledge and tools you need to create surveys that convert and help you get the data you need to make informed decisions.
And once you are geared up with all the tricks in the book, you can put your knowledge to the test by creating your very own online survey using marquiz.io without increasing your ad budget!
Are you ready to get started?
Of course, you are!
Let's go through all of it together.
What Are Online Surveys?
Before asking how to create surveys, you must know about online surveys and how they work.
We know, we know.
Theories might get boring at times. We will get to the list of 17 easy tricks on how to create surveys soon but stick with us.
Online surveys are a great way to gather data and insights from many people quickly.
They're typically conducted online through a survey software or platform. You can even distribute them to participants via email, social media, or a website.
The best part about it?
The participants can then complete the survey at their convenience, and the data can be collected and analyzed in real time. It has been proven that having electronic records is much better than paper-based ones in terms of analysis, and online surveys live up to this philosophy.
This makes (music to your ears) online surveys a cost-effective and efficient way to gather data. Especially when compared to other methods, such as in-person interviews or focus groups.
As a bonus, they can be used for various purposes like customer feedback, market research, and employee engagement.
But as great as online surveys are and as fancy as these terms may sound, they're only as good as the questions you ask and how you promote them.
So here's the brutal truth.
Don't get your hopes up too high and think you will start making cash the moment you think you've figured out how to create surveys.
Spoiler alert: you still haven't.
There's a method to this madness, and we are going step-by-step.
Types of Online Surveys
Now that we have sorted out what online surveys actually are, let's go over the types of online surveys.
You will need this later to know which surveys are the best for you and how to create surveys tailored to your business.
Here's what you need to know.
There are a hell lot of different types of online surveys that you can use to gather data and insights, each with its unique advantages and disadvantages.
Multiple choice surveys, for example, are great for gathering quick and easy data. They're easy to create, and participants can fill them out quickly.
They may provide less detail than open-ended surveys.
Speaking of open-ended surveys, they are great for gathering in-depth and detailed responses, which could be exactly what you want. They allow participants to express their thoughts and feelings in their own words.
But know this: they may take longer to fill out and can be more challenging to analyze the data.
Then there's the Likert scale survey, which is great for gathering data on participants' attitudes and opinions. It's easy to create, and participants can fill them out quickly.
Short and sweet.
Matrix surveys are similar to Likert scale surveys but allow you to ask multiple questions in one survey.
The Net Promoter Score (NPS) survey is a popular measure of customer loyalty. It's a simple survey that typically only asks one question: How likely are you to recommend our product/service to a friend or colleague?
Moving on to more technical types of surveys (if your business requires you to play with more data):
A/B or split testing surveys allow you to test different versions to see which performs better.
Conjoint analysis is a survey method used to understand how people value different product or service features.
And finally, tree-testing surveys are a method for testing the usability of a website or app's navigation.
As always, here's a ninja trick.
Just because there are so many types of surveys doesn't mean you need to know how to create all of them.
For example, all these different types of surveys require different types of answers to be input. It can be painful to sort through the answers and figure out the perfect match.
Choose the one that is the best fit for your business.
What worked for others doesn't necessarily mean it will work for you too.
Ask yourself the following questions:
And that brings us right to the next section of our journey.
What Goes Right: Advantages of Knowing How to Create Surveys
It all works.
But only if you implement it right.
If you implement the correct techniques of how to create surveys, it will go right for you.
There's no other way around it.
Online surveys are leagues ahead of traditional paper questionnaires or telephone calls.
Unlike those methods, online surveys (when done right) offer a ton of flexibility.
After all, your participants can complete online surveys quickly and from anywhere with an internet connection. Plus, it's super easy for people to take them - all they need is a link or QR code.
And the best part?
Online surveys are incredibly efficient. You can gather valuable insights quickly and save a ton of time and resources compared to traditional methods.
The data you gather is easily accessible and can be analyzed quickly, providing you with actionable insights fast.
And since you can reach many people, you can also collect a large amount of data to help you make informed decisions.
It's the Deus ex machina for your business.
In short, the advantages online surveys provide for your brand are as follows:
These are all there for you to harvest as long as you know what to do.
What Could Go Wrong: Disadvantages of Not Knowing How to Create Surveys
When it comes to the topic of how to create surveys, you must know what you're doing.
There is no other way around it.
Not understanding the basics of survey design and implementation can lead to many disadvantages that can severely impact the success of your survey.
Here are a couple of issues that will most definitely arise when you don't know how to create surveys that make sense:
❌ Confused Respondents:
The catch is that when surveys are poorly designed with unclear questions, it confuses respondents, leading to frustration and a lack of engagement.
The question above is poorly designed because it asks for an unrealistic and extreme evaluation and can bias the respondent towards giving a higher rating.
Also, do you notice how the question doesn't give any room for neutral or negative feedback and doesn't allow the respondent to explain why they gave a certain rating?
That is the last thing you want.
Confused respondents will give up on the survey altogether, resulting in incomplete data that is not useful for your research or business objectives.
❌ Lack of Data:
A poorly designed survey won't produce data that will help scale your business.
But what's so bad about not having enough data?
You won't be able to conduct research, dry-run, or improve your system in the long term simply because you don't have enough data to base everything on.
Respondents will not understand the questions or be motivated to provide thoughtful responses when you don't apply the correct methods of creating a survey.
Also, suppose the survey is too long or irrelevant to their interests. In that case, respondents will not complete the survey, leaving you with a lack of data.
This will greatly impact your research and cause the inevitable downfall of your online survey system.
Yikes, no one wants that.
❌ Limited Cooperation:
When respondents don't trust the survey or believe that it is not well-designed, they will bail at the first second.
A lack of trust in the survey will lead to low response rates and make it difficult to get the information you need. Your data will be too limited to provide valuable insights without a reasonable response rate.
Again, that is the last thing you want.
But hold on, here comes the good news.
All of these issues can be avoided by having a good understanding of how to create effective surveys.
Surveys should be well-designed, clear, and relevant to the respondents to increase the chances of getting the data you need.
The key is knowing all the correct tips and tricks on how to create surveys that ultimately help you solve these problems and beyond.
We are here to provide you with just that.
By learning about survey design and implementing proven methods, you can create effective, efficient surveys that produce valuable data that will help drive your business forward.
What You Can Do About It
From your side, the tasks are clear-cut.
Firstly, you must do tons of research on how to create surveys, which you are already doing by reading this article.
Take some time to pat yourself on the back.
The next step is to determine your goal. This is one of the most critical steps, as it will bring your brand and its ultimate vision into the equation.
Lastly, try implementing as many strategies and tricks that are going to be discussed in this article.
It will most definitely reward you.
So, are you ready to dive into all of it?
Let's check out the 17 tricks and takeaways (in great detail) for how to create surveys:
✔️ Define your goal.
✔️ Keep it short and sweet.
✔️ Use the right question types.
✔️ Use scales effectively.
✔️ Make it mobile-friendly.
✔️ Personalize the experience.
✔️ Use images and videos.
✔️ Test, test, and test.
✔️ Make it fun.
✔️ Use skip logic.
✔️ Incentivize responses.
✔️ Use randomization.
✔️ Be transparent.
✔️ Use A/B testing.
✔️ Analyze the results.
✔️ Use automation.
Trick #1: Define Your Goal
When it comes to the topic of how to create surveys, having a clear and specific goal is crucial.
Let's cut to the chase.
Without a defined goal, it's easy to include irrelevant or unnecessary questions, leading to confusion and inaccurate results.
What exactly is my purpose for conducting this survey?
What information am I hoping to gather?
Once you have a clear goal, you can identify the key information you need to collect and create focused, relevant questions. This will make it easier for you to analyze and interpret the data you collect and make informed decisions.
In short, taking the time to carefully define your goal before creating your survey is an essential step in the survey creation process.
Here's what you are going to do.
Instead of mindlessly dishing out your surveys, think about the goal and your purpose.
Make it all about how it would serve your business, and note down all the points in a notebook.
You will be ahead of 83% of people wanting to utilize surveys.
Trick #2: Keep It Short and Sweet
When creating surveys, less is more.
No one wants to spend 5 minutes reading your super-specific questions unless they know they will earn a million bucks from it.
A survey that is too long and time-consuming will likely turn off potential participants before they even begin.
Remember, we want it to go as smoothly as a hairless cat in a silk robe. The key to doing that is using short and simple questions that directly connect the question to the participant.
Instead, focus on asking only the most essential and relevant questions. Keeping your survey short and to the point will increase participants' chances of completing it and providing feedback.
Here's another magic trick you could try:
Use open-ended questions.
Instead of asking multiple-choice questions that can be answered in just one word, ask open-ended questions that require a little more thought and explanation. This will not only make your survey more engaging, but it will also provide you with more detailed and valuable responses.
It’s been proven that shorter and gamified questions will keep your participants engaged throughout, which is a huge deal.
Take this question, for example:
"Can you please explain in your own words how you felt about our product/service?"
This question allows the participant to provide a detailed and personalized response rather than just choosing from a predetermined set of options.
What we are going to do now is look at an example:
A coffee shop owner wants to gather customer feedback on the quality of their coffee and service. To keep the survey short and focused, they may create a survey that includes the following questions:
- On a scale of 1-5, how would you rate the taste of our coffee?
- On a scale of 1-5, how would you rate the service provided by our staff?
- Would you recommend our coffee shop to a friend? (Yes/No)
- Is there anything specific you would like us to improve upon? (Open-ended question)
This survey is focused, concise, and to the point.
The best part about it is It only takes a few minutes for customers to complete and allows the owner to gather the information they need to improve their coffee and service.
Short, intimate, and packs a punch.
Trick #3: Use the Right Question Types
The type of question you ask impacts the responses you receive.
Sure, open-ended questions allow for more detailed and specific responses, but they can be more challenging to analyze.
Create a detailed database for the responses so you can collectively run your eyes over all of it and create better open-ended questions based on the quality of the answers.
On the other hand, closed-ended questions, such as multiple choice or rating scale questions, are easier to analyze and can provide quantifiable data.
The best part?
You can then use the responses to gather quantitative data and identify significant patterns and trends.
And just like that, you now have numbers to crunch whenever you are in doubt.
But remember: the key is to avoid getting carried away by asking only one type of question.
Use a mix of both question types in your survey to gather a range of information.
Also, when creating your survey, don't ask leading questions or questions that are biased in any way. This is your golden realm if you want accurate and unbiased responses from your participants.
Pair that with being mindful of the order in which you ask your questions, and you've got yourself a well-rounded survey with the best question types.
Trick #4: Use Scales Effectively.
There is absolutely no doubt about it.
Scales are your best friend when measuring a respondent's level of agreement or disagreement with a statement or question.
But what's the benefit of using scales in your surveys?
Using a scale, you can gather more detailed and nuanced information than you would with a simple yes/no or true/false question.
Pro tip: When designing a scale, use a consistent range of options, such as 1-5 or 1-10, and label the options clearly. This will ensure that the respondent understands the range of options and what they represent.
You want that.
For example, if you are using a 1-5 scale, label the options as "Strongly Disagree," "Disagree," "Neutral," "Agree," and "Strongly Agree."
See? Doesn't it already look professional?
It's also vital to pilot-test your scale before administering it to a larger group. This will help you identify any issues with the scale, such as confusion over the options or questions that are not measuring what you intended.
Trick #5: Make It Mobile-Friendly
Not everyone has a gaming monitor.
Most internet usage happens on mobile devices. That's the reality of this world; try seeing it from your participant's perspective.
It has been reported that up to 51% of mobile users have bought from other brands than the one they originally intended when coming across the product.
Yours could be the one to make the change.
The last thing you want is a cluttered screen.
Your job is to ensure that your survey is well-optimized for mobile users. After all, you want your survey to reach as many people as possible.
Use a responsive design that adjusts to the screen's size and keeps the survey short and to the point.
Here's another tip.
Try making the most of multiple-choice questions and drop-down menus. It can make life easier for mobile users to navigate and complete the survey.
Combine this with shortening your questions, and you'll be able to reach a larger audience and increase your chances of getting valuable responses.
Trick #6: Personalize the Experience
Ask yourself again: who are you creating the survey for?
That's right, your customer.
By tailoring the survey to the individual, you can make the questions more relevant and increase the likelihood of getting valuable responses.
Make sure your questions don't wander off due to a lack of lead. Take control of your question, know whom you are talking to, and constantly address your customer.
One small trick you can use to personalize the experience is using the respondent's name in the survey and addressing them directly. This will set you apart from 73% of other businesses because, as silly as it might sound, not many utilize this small detail.
Time for you to capitalize on it.
Here's something else you can do.
Segment your audience based on demographics or previous interactions and create targeted surveys for each group. You can even go the extra mile and use ultra-personalized language and imagery.
All your efforts will pay off to make the survey more relatable and engaging for the respondent.
You now have a survey that creates a more positive and engaging experience for the respondent, resulting in higher conversion rates and more valuable responses.
Trick #7: Use Images and Videos
Granted, your customers are savvy.
But many of them also have the attention span of a peanut.
You need to include breaks in your texts to solve this severe and widespread issue.
But what is the most modern way to do that?
Visuals are going to be the crown jewel of your participants’ retention. It is fascinating how including just a couple of images and videos can go a long way in converting your customers into high-quality leads.
Images and videos help break up the monotony of text-based questions and make the survey more exciting and engaging for the respondent.
For example, suppose you are conducting a survey about a product. In that case, you could include product images to help the respondent visualize what you are asking about.
Similarly, suppose you are conducting a survey about a service. In that case, include a brief video or a GIF explaining how the service works.
The best part about it is; using images and videos can also help increase your survey's response rate and make the data more reliable.
But again, don't just turn your survey into a short film or graphic design exhibition by stuffing it with tons of multimedia.
When used sparingly, images and videos are great tools in your arsenal.
Trick #8: Test, Test, Test
What's the use of running a survey if it hasn't been tested yet?
When coming across other guides on how to create surveys, many don't explore the importance of dry running what you have designed.
You could have a killer kickstart, but if you don't test it beforehand, your entire survey system could come crashing down due to a bug or an overlap that tanks all your data.
This is why one of the most critical steps in creating surveys that convert is testing.
Testing your survey before sending it out to a larger group will allow you to identify any issues or problems that may impact the accuracy and reliability of your data. It also allows you to make any necessary revisions to improve the overall quality of your survey.
By testing your survey, you can ensure that the questions are straightforward to understand, that the survey is short enough, and that the survey is structured logically and efficiently.
Everyone loves that.
Additionally, testing allows you to identify technical issues, such as problems with the survey software or the survey link.
Here’s an example for you, featuring John, the intelligent businessman.
John wants to conduct online surveys to gather customer feedback about his new product. To ensure the success of his survey, John decides to test it beforehand. Here's an example of how he does it:
- John creates a pilot survey using an online survey software and sends it to a small group of customers who have agreed to participate in the test.
- He monitors the responses and analyzes the data to identify any issues or confusion with the questions.
- John makes necessary changes to the survey based on feedback, such as rewording questions or adding additional options to multiple-choice questions.
- Once he is satisfied with the survey, John sends it to a larger group of customers to gather more feedback.
- John reviews the results and makes final adjustments to the survey before sending it to his entire customer base.
John is smart.
Be like John.
So remember to test, test and test before you actually publish your survey.
It will be so rewarding when you finally see you've overcome all the technical and digital hurdles to reach the bountiful realm of a picture-perfect survey.
Trick #9: Make It Fun
Unfortunately, turning a perfectly normal survey into a bore-fest that will make your potential leads sleep in 2 minutes is too easy.
You don't want that.
The thing is, surveys can often be viewed as a chore, so finding ways to make the experience enjoyable for the respondent can go a long way in encouraging them to participate.
Gamifying your survey or making it fun could increase response rates and impressions by up to 31%
Here are some tips on how to create surveys that are fun and engaging:
✔️ Add a touch of humor,
✔️ Use interesting and creative question formats
✔️ Incorporate interactive elements such as quizzes or minigames such as trivia.
✔️ Use a friendly and conversational tone throughout the survey.
See how the question is engaging and fun because it uses playful language and also it allows the respondent to rate the product in a more personalized way?
Remember, you want to make things pleasant for your customer.
That is the #1 thing that will convince them to stay and answer the following question in your survey, increasing retention and making your survey perform well in the long term.
Also, by making the survey fun, you can increase the chances of the respondent completing the survey and providing valuable and accurate data.
Trick #10: Use Skip Logic
Efficiency is a gift when it comes to making surveys.
Time is money, and both you and your customer realize that. It is necessary to implement methods that help you save time for both sides while simultaneously asking questions that make sense to your participant.
So, how do you do that?
Enter skip logic.
Skip logic allows you to present different questions or sections of a survey based on the respondent's previous answers.
Skip logic also helps streamline the survey experience by only showing relevant questions to the respondent and reducing the chance of them becoming bored or disengaged.
As if that wasn't enough, skipping logic can also help reduce the survey's length and improve the data's quality by avoiding irrelevant questions.
To use the method of skip logic effectively, it is crucial to plan out the survey's structure and test the logic before sending it out to a larger group.
For example, Marquiz’s logic branching feature allows your participants to jump to specific questions based on previous answers.
Trick #11: Incentivize Responses
There must be an incentive for everything, or else the world would start spinning the opposite way.
Here's how you can incentivize your customer's responses (which will, in turn, increase engagement and conversion rates in your surveys):
Offer a reward or prize to those who complete the survey.
Incentivizing your survey could add a much-needed 7% boost to the response rates.
So why not make the most of it?
And no, it doesn't always need to be a million dollars or a free iPhone Pro.
This can be something as simple as a discount code for your services or a chance to enter sweepstakes.
With this simple move, here's how you are rewarded:
Let’s take a look at an example.
Remember the coffee shop owner in Trick#2?
The shop owner can also add an extra step of incentivizing customers to complete the survey by offering a small discount or a free item on their next visit; this way they can easily increase the response rate.
By offering an incentive, you can motivate respondents to complete the survey and provide valuable feedback. Ensure that the incentive is relevant and appealing to the target audience and that it's communicated clearly before or at the beginning of the survey.
Because here's the cold truth:
They won't complete the survey unless there's something in it for them. The responsibility falls upon you to utilize this want and feed it right back to them.
Lastly, ensure that the incentive is delivered immediately after the survey is completed. This will impress your participants and help increase the response rate and data reliability.
Trick #12: Use Randomization
The accuracy of your survey speaks volumes.
Here’s where randomization comes into play.
Randomization refers to randomly presenting questions or answer options to respondents. This can help reduce bias and ensure that the survey results represent the population surveyed.
After all, isn't bias the last thing you want in survey data?
You will be left with a database full of accurate information from your participants. You can later use this for lead generation and research to improve your survey.
The best part about it is that randomization can be applied to the question order, answer options, and even the survey itself, by randomly selecting a subset of respondents from a larger population.
By using the magic of randomization, you can increase the validity and reliability of your survey data.
This will make it more representative of the population being surveyed.
Trick #13: Be Transparent
Your customers aren't going to be entirely on board with the idea of completing your survey at the very beginning.
It is in your hands to make them do it.
One of the main things that you can do is be transparent.
Transparency means being open and honest about the purpose of the survey, how you will use the data, and who will have access to it.
This question is transparent because it is clear that the respondent has the option to answer or not the question, and also it explains the purpose of the question.
Being transparent will build trust with the respondents and increase their likelihood of completing the survey.
You must state the purpose of the survey at the beginning and provide information on how the data will be collected, stored, and used.
Also, let the participants of your survey know about any sponsors (if there are any). This will set you apart from other brands as you take that extra step to make them aware of a fact they wouldn't otherwise know about.
When you do it correctly, transparency is essential to building trust and increasing the response rate and data reliability.
Trick #14: Follow Up
Just like the previous trick, what your customer loves to see is that you care about them.
And what better way is there to do it than to follow up on them?
Following up with respondents is vital because it shows that you value their feedback and allows them to provide more detailed and nuanced information.
As if that wasn't enough, following up will also help to build a relationship with the respondents and increase their likelihood of participating in future surveys.
Here's a way to do it.
Send a reminder to complete the survey, or go back to the basics and send a thank-you note after completing the survey.
You can also follow up with respondents who still need to complete the survey to understand why they didn't participate.
Doing this will increase the response rate, get more detailed information, and improve the overall quality of data. All this will help you in your research and dry-running phase so you can return with a bang.
Trick #15: Use A/B Testing
Were you intimidated by the term?
Don't worry; it's easy to grasp.
A/B testing is a method of comparing two versions of a survey, known as "A" and "B," to determine which version performs better.
This method can do this by randomly dividing the respondents into two groups and presenting one group with version A and the other with version B.
By comparing the results of the two versions, you can determine which version is more effective at achieving your desired outcome.
This will help you with the survey design, which will increase engagement rates and help your survey pop out even more.
A/B testing can be applied to different elements of the survey, such as question-wording, layout, or incentives, and it's a helpful tool to improve the survey's performance and effectiveness.
Now that you know about it use it well.
Trick #16: Analyze the Results
Are you struggling to make sense of your survey data?
Start by selecting which method you are using to display your results.
You can do this by using descriptive statistics to summarize the data or inferential statistics to make predictions about the population based on the sample data.
Also, here's an easier way.
You could visualize the data in charts and graphs, which makes it easier to understand and communicate the results.
When you lay out the results of your survey visually, it will allow you to understand the data, identify patterns, and make decisions based on the feedback provided by the respondents.
It becomes much easier to figure everything out when you've got the information visually mapped out in front of you.
Trick #17: Use Automation
We live in the age of artificial intelligence and robots.
If you don't make the most use of them, you will fall behind.
Simple as that.
Integrate as much automation as possible into your workflow to increase efficiency and save time for yourself.
Because, well, time is money.
Automation allows you to streamline the survey process, from design to data analysis, saving time and reducing errors.
By using survey software, you can automate the process of creating, distributing, and analyzing surveys, which can be particularly useful for large-scale surveys.
Automation also allows you to schedule reminders and follow-ups and to automatically filter and sort the data, making it easier to analyze and understand.
For example, you can effectively utilize this when creating surveys with Marquiz. This fine-tuned tool will allow you to integrate the essential automation software needed to come in clutch.
Also, automation can personalize the survey experience by using data collected from previous interactions to tailor the survey to each respondent.
So, let’s mash all of the tricks together into a single scenario.
Here’s a blueprint of how the ideal online survey process should go, with all the tricks taken into account:
A business owner wants to improve customer satisfaction in their retail store.
They create an online survey asking customers about their shopping experience, including questions about store layout, product availability, and employee helpfulness.
The business owner sets a goal to increase customer satisfaction scores by 15% within the next quarter.
To ensure they are gathering valuable feedback, they make sure to keep the survey short and to the point, and offer an incentive for customers to complete it.
They also ensure that the survey is accessible on a variety of devices and easy to find on their website.
Once the first dry-run and the subsequent survey period is over, the business owner analyzes the data and uses the feedback to make changes to the store, such as reorganizing products, training employees on customer service, and making sure they have all the product in stock.
They also make sure to follow up with customers who have provided feedback and let them know how their input has been used to improve their shopping experience.
Easy as that.
Wrapping It Up
Now that you know all the basic tricks on how to create surveys that bring your business tons of traction, it's time to get out there.
Learning is terrific, but you won't get anywhere if you don't apply what you've learned.
To create your first-ever survey with relative ease, head over to Marquiz to have one of the best survey-making experiences.
The tool comes pre-equipped with almost all the tricks mentioned above, so you won't have to worry much about stuff like getting automation software to work or programming logic branching.
So there you have it, the 17 tricks on how to create surveys that convert.
What’s left for you to do is correctly apply all these tricks to your brand and see it scale in no time.
If this article is of any help to you, keep your eyes peeled for even more content!