Best 20 AI Marketing Tools to Automate Work

Want to find the best AI marketing tools to make your work more efficient? This is the right place for you. We have gathered 20 AI-tools that allow marketers to be faster, reduce manual labor, and improve their outcomes in content, email, social media, affiliate campaigns, and similar areas.

Best free AI-tools for digital marketing

If you are new to AI or want to try some free AI-tools for marketing, this list has the best platforms that you can use at no cost.‍

1. AI for Lead Generation and Quizzes: Marquiz

Marquiz uses AI to help you build marketing quizzes that handle key tasks such as lead capture, segmentation, and personalized communication.

The AI analyzes your niche and comes up with suitable quiz ideas, cleverly creates questions and answers, and generates a start page and a lead form. This significantly reduces the time it takes to launch interactive experiences that feel tailored and relevant. Since the platform is user-friendly and provides many ready templates, marketers can make and publish quizzes very quickly. It integrates with CRM systems, analytic tools, and email marketing services, so the platform becomes a natural part of your current workflows.

Marquiz allows marketing teams and agencies to automate common tasks, boost lead quality, and scale their campaigns with AI, without requiring developers or a complicated setup.

Free Plan Highlights:

Unlimited quizzes and projects: Experiment with as many quiz ideas with custom design themes as you like.

Up to 10 leads per month: Collect contact details of up to 10 prospects at no cost.

AI quiz generation: For new users, there are 5 free AI quiz generations in addition to their bonus leads.

Basic extensions and analytics: Manage dynamic discounts, give completion perks, provide hints from consultants, and review performance reports.

Essential integrations: You can link your quiz to CRM, analytics, email tools, Zapier (with more than 500 apps), and webhooks as soon as you sign up.

E-com features: Accept payments and set up a shopping cart, present the available products and their information, and control the options in your quiz.

💡See how it works in action: What AI can do in Marquiz

2. AI Chatbots & Live Support Automation: Tidio

Tidio is an AI-powered chatbot and live-chat platform designed to boost on-site conversions and streamline customer support. With conversational AI and live chat, Tidio allows you to gather leads, answer questions from visitors in real time and support prospects while they browse. With the visual builder, you can create chatbots without writing code to handle lead qualification, sharing product details, or setting up demos. The AI assistant handles basic questions, forwards complicated issues to humans, and offers personalized recommendations based on how visitors use the platform. With Tidio, you can start interacting with visitors right after you have installed it.

Free Plan Highlights:

50 conversations per month: Handle up to 50 different chat threads every month.

Chatbot flows for 100 unique visitors:  Automate answering FAQs and qualifying leads for up to 100 different users with chatbots.

Up to 10 live-chat agents: Invite team members to respond to incoming chats at no extra cost.

Prebuilt chatbot templates & visual builder: Choose from ready-made templates (lead capture, e-commerce recommendations, support FAQs) and customize them.

3. Smart CRM & Outreach AI Assistant: HubSpot CRM

As one of the most effective AI marketing automation tools, HubSpot CRM provides a helpful marketing assistant for free to its users. A good choice for small teams that are looking to automate lead collection, segmentation, and basic outreach on a budget. As an alternative to manually organizing your contacts and writing emails, HubSpot’s AI looks at visitor behavior, points out important leads, and suggests what to write for your next campaign. You can set up forms to capture leads, add chatbots, and design workflows using the simple interface. After setting up the AI assistant, you can craft emails that match your brand, personalize messages for different groups, and follow up with people automatically when they take certain actions.

The HubSpot CRM free version is compatible with Gmail, Outlook, well-known CMS platforms (such as WordPress and Shopify), and analytics tools. This level of automation lets marketing teams concentrate on strategy and content, while HubSpot’s AI completes the routine tasks.

Free Plan Highlights:

Breeze Copilot: Use the AI-driven copilot to get advice on workflows, have your content drafted, and get instant insights. This will help you automate repetitive tasks and stay focused on high-impact activities.

Contact Management: Manage your contacts efficiently using AI which adds company size and social profiles to your list automatically.

Email Marketing: Send marketing emails and track performance metrics (opens, clicks, bounces) in real time. AI also helps you decide on the best subject line and content snippets.

Reporting Dashboard: You can monitor your sales and marketing by looking at key metrics like open rates, deal forecasts, and website analytics which are updated automatically.

4. AI Visual Content Creation: Canva

With Canva, anyone can make great-looking designs because the platform uses AI to guide users through the process. Canva’s smart features will support you in making a social media post, a marketing banner, or a full presentation, even if you have no design background.

Its AI manages much of the creative tasks. Magic Write allows you to create headlines, captions, or small bits of text very easily. Smart Templates have layouts that change based on what you add to them. Color Matching with AI guarantees that your palette is always correct. Also, since Canva provides a wide range of templates, photos, icons, and fonts, you usually have something to work with from scratch. You can concentrate on your brand’s message instead of dealing with technical issues. Both social media managers and small-business owners rely on Canva to create attractive graphics fast.

Free Plan Highlights:

Text to Image: Describe the illustration you need, and AI will create a custom image based on your prompt.

Magic Resize: You can turn your design into multiple formats (for Instagram post, Facebook cover or X header) in one step, without losing any style details.

Thousands of templates and assets: Pick from a wide range of designs and adjust them quickly to suit you.

5 GB of cloud storage: Keep all your projects, brand assets, and uploads organized and accessible for your team from any device.

Best AI content marketing tools

1. Fast AI Content Writing: Jasper

Jasper is among the leading generative AI-tools for marketing. You can just provide the topic, tone, and a few keywords and in seconds it delivers a draft for your writing. It knows the basics of SEO, so your headings and subheads are well organized.

That said, Jasper isn’t a magic button, so you might need to rework some repetitive bits, remove unnecessary parts and add your own style. It really excels at speed: need five versions of a Facebook ad headline? Done. Want a dozen different styles of social media captions? You can get your work done before your cup of coffee is cold. Basically, it helps you get started with writing and keeps your schedule organized, though it doesn’t replace a professional writer.

Key Features:

AI-powered long-form writing: Write blog posts, emails, product descriptions and similar content from a short brief.

Built-in SEO assistance: Structure content with optimized headings and subheadings.

50+ writing templates: Including ad copy, captions, email frameworks, and social posts.

Team collaboration: Share templates, decide on a brand tone and manage several users on a project.

2. Text-to-Video AI Automation: Lumen5

Lumen5 is an AI-powered video creation platform that transforms text into engaging videos. Just add a URL or copy some text into Lumen5 and its AI will look into the content, highlight the main ideas, and suggest scenes, images, and text for your video. Each slide is customizable, you can pick from a library of royalty-free music, stock footage and add your brand logo to keep your videos consistent.

With the drag-and-drop editor, you can change the timing of each scene, add new images or clips, and put in captions. The AI in Lumen5 can choose the best fonts and transitions for your videos, always making them look professional. You can take your script and publish it directly to YouTube, Facebook, LinkedIn, and X, all from inside the platform.

Key Features:

AI-driven storyboard builder: Automatically create video scenes from your blog posts or text.

Library of visuals and audio: Access to royalty-free videos, photos and background music.

Branding options: Add your logo, select colors and maintain a similar appearance for your brand.

Direct publishing: Upload your videos to YouTube, Facebook, LinkedIn and other channels without leaving the dashboard.

3. Brand-Aligned AI Writing: Writer

Writer is not just a text-editor add-on anymore: it is now a complete AI platform that marketing teams rely on for creating, handling, and safeguarding content in bulk. Writer’s main focus is still to give real-time grammar and clarity tips and a main style guide, so every post, page, or email is in line with your brand’s voice and approved terms. You can use it together with an “AI HQ” that offers ready-made agents and an “AI Studio” to build your own workflows.

It recommends brand-consistent phrasing as you write, points out terms that don’t fit your brand, and automatically improves outlines for SEO. A detector reviews your text to see if it appears AI-generated and you receive a score before you hit publish. Writer combines hands-on writing assistance and AI agents that manage common content tasks. Whether you are editing product descriptions or running a big content review, it helps every sentence reflect your brand, each piece is optimized for search engines and no one can copy your work without authorization.

Key Features:

Style guide enforcement: Guarantees that the brand’s tone, terms and style are used correctly as content is being created.

Pre-built & custom workflows: Create your own AI agents in “AI Studio” to help with content tasks.

AI-assisted editing: Recommends possible revisions, ways to improve SEO and grammar corrections.

Brand security tools: Checking for plagiarism and using AI to detect if the content is original.

4. AI Editing and Tone Checker: Grammarly

Grammarly can analyze your content to determine ways in which it can be improved. The AI highlights misspelled words, awkward grammar, and hard-to-understand sentences, and you can take or leave the suggestions. Besides fixing mistakes, Grammarly points out repeated words, checks the tone of your writing, and offers better word choices to grab the reader’s attention. It also finds plagiarism and helps you follow a custom style guide which is very useful when managing different brands.

For free, you have access to correct spelling and grammar and 100 AI prompts to help you start writing. If you subscribe to a Professional or Enterprise plan, you will get advanced suggestions for clarity, detailed analysis of tone, and tools for managing your team. In short, Grammarly is that ever-present safety net that lets you focus on your ideas while its AI keeps your writing sharp and on-brand.

Key Features:

Real-time grammar and clarity checks: Improve the structure, flow and professionalism of your writing.

Tone and intent detection: Change the tone and intent of your writing to match confidence, friendliness, formality, etc.

Smart word suggestions: Alternative phrasing for a stronger effect.

Team style guides: Create brand-specific writing rules for consistent messaging.

Best AI-tools for affiliate marketing

1. High-Converting Ad Creatives with AI: AdCreative.ai

AdCreative.ai is a tool that uses AI to create successful ad creatives and social media content very fast. It is especially useful for affiliate marketers who want to keep sharing interesting visuals that support their offers. You simply put in a few pieces of information (your product link, who you want to reach, and the format you want), and the tool does the rest, making ads that perform well on Facebook, Instagram, and Google Ads.

It can also generate AI-written headlines and copy that are designed to get users to click and convert. With performance scoring, you can tell which creatives are most likely to succeed which helps you use your ad budget wisely and save time. If you have a lot of offers to handle, this makes it easy and quick to keep your promotions up-to-date and effective.

Key Features:

AI-generated ad creatives: Quickly design images and videos that are ready for Facebook, Instagram, Google Ads and more.

Predictive performance score: estimates how well your creatives might do before you launch them.

AI copy generator: Headlines and descriptions made for your target audience and goal.

Real-time analytics: Track click-through rates and user engagement in real time to make your campaigns better.

2. Affiliate Revenue Optimization with AI: Affilimate

Affilimate is an analytics and optimization platform designed for bloggers, content publishers, and media companies to help them increase their earnings from affiliate marketing. It collects affiliate payments and tracking data into one simple dashboard, giving detailed information about clicks, conversions, and earnings from several affiliate networks.

With Affilimate, publishers can use click heatmaps and divide content into segments to find out which aspects of their pages lead to conversions and how they perform compared to other types of content. Also, its ability to connect with more than 100 affiliate networks and work with popular platforms like WordPress and Webflow allows it to be used flexibly to manage and increase affiliate marketing efforts.

Key Features:

Unified affiliate dashboard: See your clicks, conversions and earnings for all your networks in one place.

Click heatmaps: Find which areas of your site are the most popular with users.

Link performance tracking: Monitor how each affiliate link performs on a page level.

Revenue attribution: Find out which content helps you make the most affiliate income.

3. AI-Generated High-Impact Copy: Anyword

Anyword is an AI tool that helps marketers produce effective content for ads, emails, landing pages, and social media posts. It uses data analysis to create and adjust marketing messages that are effective with the target audience and encourage conversions.

It provides affiliate marketers with tools to make creating content faster and campaigns more effective. Its AI can write ad copy, email subject lines, and social media posts that are suitable for different audiences. By using Anyword’s performance prediction, users can improve their content before publishing which increases the chance of getting viewers and conversions.

Key Features:

AI ad copywriting: Make headlines, descriptions and calls-to-action for both ads and landing pages.

Performance prediction: Score your copy before publishing it to get the best conversion results.

Email and SMS content: Create content that fits the needs of your audience and matches the company’s tone.

Continuous learning: It learns from your successes and keeps improving its results.

4. AI Partner Management & Fraud Detection: Impact.com

Impact.com helps manage partnerships by using AI to improve and simplify affiliate marketing. Automation of partner application processing is one of the main AI features of the system. Impact AI checks all incoming partner applications and automatically accepts those that fit your program’s requirements and declines those that don’t. It takes less time for the company to review and bring on suitable partners with Impact. Users are able to check the work done by AI and verify that it matches their objectives.

Machine learning algorithms are used by Impact.com to catch and stop affiliate fraud. These algorithms examine traffic to discover malicious activities like cookie stuffing and click injection which helps to secure your affiliate program.

Key Features:

AI-powered partner approval: Automatically goes through partner applications and makes decisions on whether to approve or reject them using set standards.

Fraud detection: Finds cookie stuffing, click injection and similar suspicious actions.

Contract automation: Create, send and control agreements with your partners in a single place.

Custom workflows: Automate the process of paying affiliates, sending them messages and reporting their results.

Best AI email marketing tools

1. Predictive AI Email Campaigns: ActiveCampaign

ActiveCampaign is an AI-powered email marketing platform built to help brands send relevant and timely emails to large audiences. Because of its predictive sending, advanced segmentation, and dynamic content, you can easily set up campaigns that appear personalized. You can customize emails by looking at users' behavior, preferences, or past actions, all without having to do it manually.  It has over 900 integrations and it easily fits into your marketing system and is a popular tool for e-commerce and service-based companies looking to improve engagement and sales with smart automation.

Key Features:

Predictive sending: Delivering emails at the best time for each recipient

Advanced segmentation: Target people according to their actions, interests and past experiences.

Dynamic content: Personalize email content automatically for better engagement.

Smart automation: Create sequences of steps that respond to user behavior without manual help.

2. Brand-Safe AI Messaging: Jacquard

Jacquard is meant to help automate the production of relevant marketing messages that fit a business’s brand for each customer. It makes use of AI and computational linguistics to quickly generate, improve, and review language, so brands can produce large amounts of trusted content and keep their customers loyal.

Basically, Jacquard uses generative AI along with set rules to ensure that brand-approved messages are sent through email, SMS and push notifications. By analyzing a lot of data, the predictive engine helps marketers choose the best message variants before launching their campaigns. Because of this, ads don’t become boring which helps maintain a strong level of engagement.

Key Features:

Generative AI with linguistic rules: Provides emails, SMS and push notifications that are suitable for the brand.

Predictive message variants: Analyzes data to identify the strongest message versions before any campaigns start.

Multi-channel messaging: Guarantees that all messages are sent through email, SMS and push.

Brand compliance:  Ensures all content is written in the proper tone and style.

3.  AI-Powered Email Timing: Seventh Sense

Seventh Sense is a tool that helps you send emails at the best time for your audience, using AI. Instead of sending emails to everyone at the same time, it studies how people have interacted with your emails in the past and chooses the best day and time for each person. Delivering messages to subscribers personally leads to more people opening them, being more engaged, and keeping the sender reputation strong. It makes sure that emails are not marked as spam and that the number of bounces is lowered. It is a smart way for marketers to boost results without having to switch their main tools because Seventh Sense connects to HubSpot, Marketo and many others.

Key Features:

AI-powered send time optimization: Finds the best day and hour to send emails to each contact.

Reduced bounce and spam rates: Improves deliverability by respecting recipient habits.

Detailed reporting: Tracks engagement improvements tied to send-time optimization.

No workflow disruption: Works alongside your existing email marketing tools.

4. AI Cold Outreach: Reply.io

Reply.io allows businesses to send out emails and engage with customers to achieve better results. Marketers and sales teams are able to set up automated cold email campaigns, design multichannel sequences, and customize messages for their prospects. The AI Sales Email Assistant writes and improves emails, saving you time and making sure they stay consistent with your brand. The system uses AI to assess responses which helps teams find the best prospects to focus on. Reply.io also has such features as email deliverability optimization, unlimited mailboxes, and automated meeting scheduling, making it easier to move prospects down the funnel.

Key Features:

Automated cold email campaigns: Setting up several steps that include emails, calls and posts on social media.

AI Sales email assistant: Helps write emails that are tailored to each person and follow the brand’s voice.

AI-driven response analysis: Finds the most promising leads and arranging follow-ups.

Automated meeting scheduling: Book appointments directly through email sequences.

Best AI-tools for social media marketing

1. AI Social Scheduler: FeedHive

FeedHive is a tool designed for social media management, focusing on helping content creators who want to increase the impact of each post. Its AI features are created to make it simple for you to manage, plan, and enhance your content. The AI Writing Assistant is there to come up with post ideas, update your old texts, and provide instant advice on how to improve your messages everywhere.

It is also possible to predict how well your post will do before publishing, automatically recycle old posts, and take actions like adding a comment with a link if a post performs well. It is easy to set up your content system with FeedHive: create categories for your posts (such as tips, inspiration, or promos), link them to your weekly schedule and the tool will handle the rest. It allows creators and marketers looking to expand their content without burning out.

Key Features:

AI Writing Assistant: Suggests topics for posts, rewrite your work and give you helpful advice.

Performance prediction: Estimates how well a post will do before it’s published.

Post recycling: Automatically shares top-performing posts again and adds links in the comments.

Visual scheduler: Arrange posts for multiple platforms and check the schedule for the whole week.

2. Multi-Platform Content Creation Assistant: Buffer

Buffer helps marketers who use several social media platforms by letting them write content that fits each channel. The AI Assistant takes care of adapting your posts for Instagram, X, LinkedIn, and similar platforms, changing the tone, length, and style for each one. You may repeat the same idea several times, make the message longer or shorter, or quickly request a rewrite.

Got a backlog of ideas? Buffer saves your ideas in its content library and uses AI to turn them into full blog posts in the future. Once you start scheduling, you can use multiple channels to release content slowly, including both evergreen posts and recent updates. It helps your feed stay interesting, and consistent and always supports your main marketing plans.

Key Features:

Cross-platform adaptation: Converts posts to be in line with Instagram, X, LinkedIn and other platforms’ styles.

Idea-to-post engine: Holds ideas and changes them into complete blog posts or drafts.

Evergreen scheduling: Combines old and new content to ensure your feed remains active all the time.

Multi-channel planner: Manage the timings for your social media posts on different platforms.

3. AI Content and Carousel Generator: Predis.ai

Predis.ai stands out among the best AI-tools for digital marketing. It designed to help people create social media content quickly and easily. It can write complete social media posts, including images, carousels or stock videos and it adds text and animations to them. If you want to post an Instagram carousel or a quick video, Predis will create and design your post in a matter of seconds.

While the AI isn’t always perfect at choosing the right visuals, you can use the built-in visual editor to change layouts, pick new colors, and replace any media. When the post looks good to you, you can set the schedule from the platform itself. You can also use a performance analytics dashboard and goal tracking tools to see how your channels are doing and how much they are growing.

Key Features:

AI-powered design: Make complete posts that include text, carousels, videos and animations.

Built-in editor: Adjust the layout, change images and improve the design to match your brand.

Direct scheduling: Make posts directly on your channels using the platform.

Goal tracking: Measure progress toward campaign targets and adjust strategy accordingly.

4. Plan and Create Social Posts with AI: Hootsuite

Hootsuite is one of the best AI-tools for marketing that features its own AI assistant, OwlyWriter. It is able to quickly create posts using either a URL or a prompt. Apart from using AI, Hootsuite allows you to see and manage several social feeds together, so you can easily monitor engagement and decide on your next steps. Its analytics tools make it easy to prepare detailed reports, follow important statistics over a period, and see how you are doing compared to others.

Hootsuite includes many templates for promotions, educational posts, and other types of content. You can modify these templates using AI, speeding up the content creation process while keeping posts aligned with your goals.

Key Features:

OwlyWriter AI: Creates social posts from URLs or text prompts in seconds.

Unified dashboard: View and manage multiple social feeds from one place.

Smart planning: Create, schedule, and monitor posts across all major platforms.

AI post customization: Adapt templates quickly without losing your brand’s voice.

FAQ

How should I select the right AI tool for my marketing tasks?

First, decide on the main goal you want to achieve (such as getting leads, creating content, or automating emails). After that, check for AI-tools that can help with this problem. Choose tools that are simple to use, work with the other platforms you use, and give you a good free plan for testing. Automate things slowly, one at a time and focus more on the ones that truly help you or make your work easier.

Can AI take over the role of a marketing team?

Not really. AI-tools can help you grow your marketing, but they still require a marketer’s thinking. AI works best when it helps you, not takes over your work completely.

What are the main mistakes marketers encounter while using AI-tools?

Many people fall into the trap of chasing trends rather than focusing on real issues. Some people try to do too much at once with automation, become overwhelmed, and give up. Another important point: not reviewing or adjusting AI-generated content before using it. AI is meant to help you, not to think for you.

What is the easiest way to begin using AI for my marketing?

Choose a task that takes up a lot of your time and try an AI tool from the list. You can try Marquiz AI and generate your first quiz for free, add it to your website, or run it as a standalone page, and start collecting qualified leads.

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